Greetings to all our dedicated Trunki fans and supporters!
Today, I am thrilled to share some exciting news with you — After 16 years Trunki is starting a new chapter. We have been acquired by Heroes, a dynamic e-commerce company specializing in baby, juvenile, and maternity brands.
Heroes, co-founded by the visionary Bruni brothers during the pandemic, aligns perfectly with our mission at Trunki. Their commitment to supporting parents on their journey and their passion for innovative and sustainable products resonates deeply with the ethos that has driven Trunki for over 16 years.
The acquisition by Heroes marks a significant milestone in our journey. After being famously turned down on Dragons’ Den in 2006 and securing a £3.9m investment from the Business Growth Fund in 2013, we now enter 2023 with a new and exciting partnership. This move is not just a business transaction; it's a fusion of shared visions and aspirations.
Heroes have brought an ambitious vision for Trunki that outshines all others. Their infrastructure promises to propel our growth, especially in the North American market, while continuing to deepen our roots in Europe.
Joining the Heroes family opens up a realm of possibilities for Trunki. Their fast-paced, efficient approach to business, combined with their deep understanding of our brand, made them the ideal choice for us. I am confident that this new partnership will take Trunki to even greater heights, ensuring that our beloved products continue to make family travels more enjoyable and less stressful.
As we embark on this new journey, I want to express my heartfelt gratitude to each one of you who has been part of the Trunki story. Your support and belief in us have been the driving force behind our success. Here's to the next chapter of innovation, growth, and joy with Heroes!